Class of 1990: 

30 Years of Excellence and Friendship

Class of 1990: 

30 Years of Excellence and Friendship

Custom-designed watches built on a foundation of history and tradition of Swiss watchmaking. Vintage-inspired designs with modern components. Premium watches without the premium price.

Officially Licensed Timepieces


What better way to celebrate your 30th Reunion than with a custom designed SOFIA watch.

From the Greek word ΣΟΦΙΑ, meaning wisdom. This unisex collection was inspired by Bauhaus designs, with a simple white matte dial that is adorned with both the PENN wordmark  and Class of 1990 Ivy Stone in the small seconds sub-dial.   Completing the design is a date window at 6 o’clock and your choice of strap – polished stainless steel or calfskin leather for the men and genuine alligator for the women.  NATO strap in Red & Blue also available (men’s length only).

Pre-order now to get 40% off retail price.   Ends March 1, 2020.

Arrives in time for Reunion weekend.


Pre-Order Ends March 1, 2020

The idea for AXIA Time goes back to founder John Kanaras’ time as a Penn lacrosse goalie in the late 80s, when his team won two Ivy League Championships.

The first time, each player got a ring that they cherished, but rarely wore. The second time, they were given a watch that, while it held great sentimental value, was not the best quality or design.

Ever since that time, he always wanted a watch whose design and quality matched the significance of his team’s achievements and the memories they created.