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Precision engineering. Expert craftsmanship. Heirloom quality.
***Complimentary upgrade to the National Champions design if Louisville wins it all.***
Named for the legendary ship of Greek mythology, Ἀργώ, symbolizing adventure, bravery, and divine favor. The Louisville Argos Timepiece comes in a 42 mm brushed stainless steel case and is water resistant to 300 meters.
NOTE: Watches will go on sale for the 12 teams selected to the College Football Playoff only. Private sale will begin AFTER the release of the final 12-team bracket on December 8, 2024.
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ultra custom design
We go the extra mile with commemorative designs to celebrate – and elevate – what's important to you. Customizations for the CFP 2024-25 Louisville Argos includes a matte white dial with a Cardinal logo at 12 o'clock, an etched repeating pattern with CFP logo, the College Football Playoff wordmark on the lower half of the dial, and "ROAD 2 ATLANTA" on the gold chapter ring
expert craftsmanship
AXIA Timepieces are designed in the US and hand-built by the same engineers who assemble other luxury Swiss watch brands in the legendary Alps town of Alle, where watchmakers have honed their craft for generations. AXIA Timepieces are also powered by the same movements as many of those brands. Premium watches without the premium price.
enduring quality
This isn't your typical piece of commemorative jewelry. We pay painstaking attention to every detail. From our designs and the components we use, to the customer service we deliver, our goal is to exceed expectations in everything we do. AXIA means value/worth in Greek and is at the heart of our ethos. Every Timepiece is built to last. In fact, just like the Parthenon outlasted the ancient Greeks, your AXIA Timepiece will probably outlast you.
ultra custom design
We go the extra mile with commemorative designs to celebrate – and elevate – what's important to you. Customizations for the CFP 2024-25 Louisville Argos includes a matte white dial with a Cardinal logo at 12 o'clock, an etched repeating pattern with CFP logo, the College Football Playoff wordmark on the lower half of the dial, and "ROAD 2 ATLANTA" on the gold chapter ring
expert craftsmanship
AXIA Timepieces are designed in the US and hand-built by the same engineers who assemble other luxury Swiss watch brands in the legendary Alps town of Alle, where watchmakers have honed their craft for generations. AXIA Timepieces are also powered by the same movements as many of those brands. Premium watches without the premium price.
enduring quality
This isn't your typical piece of commemorative jewelry. We pay painstaking attention to every detail. From our designs and the components we use, to the customer service we deliver, our goal is to exceed expectations in everything we do. AXIA means value/worth in Greek and is at the heart of our ethos. Every Timepiece is built to last. In fact, just like the Parthenon outlasted the ancient Greeks, your AXIA Timepiece will probably outlast you.
Commemorating the most important memories of your life in something that you’ll actually wear is the reason I was drawn to AXIA Time.
If I had to choose between my superbowl ring and my watch, i'd pick my watch.
This watch is exquisite. I have many watches. But this one reminds me how lucky I was.
As an alum and now the proud father of a student, these matching, bespoke timepieces are a beautiful way to commemorate such a period in our lives.
AXIA Time was 30 years in the making.
Ever since winning the Lacrosse Ivy League Championship in 1988, founder John Kanaras searched for a high quality watch with a design that matched the significance of his achievements. In 2018, he built his vision, just in time for his alma mater team to win again.
1988
2019
